An Ideal Customer Profile is a (growth) company’s best friend.

Focus Drives Growth – and Growth Drives Profitability Companies want to grow, but many growth strategies stumble over the same obstacle: trying to sell to everyone. The idea that “the more [...]

The growth challenges of SMEs are often attributed to markets, competition, or financing, but recent research shows that the real barriers are usually internal. A study analyzing the growth of [...]

Jotta suunnittelu saadaan liikkeelle, kaivetaan ehkä esille voimassa oleva strategia. Kuulostaa varmasti tutulta, mutta kysytään suoraan: pääsemmekö tällä aidosti tavoiteltuun lopputulokseen? [...]

Next year’s budgets and plans are being drafted at an accelerating pace. Naturally, the plans are aligned with the strategy—or at least they should be, unless the connection between budgeting, [...]

“Our core company values are customer-centricity, honesty, and innovation.” Sound familiar? Are these also your company’s value promises? Chances are, at least one of these made it [...]

Muutoksesta on tullut markkinoille pysyvä tila. Toimialat kehittyvät vauhdilla, eikä tahdissa meinaa pysyä. Yritysten olemassaolon edellytyksenä on nyt enemmän kuin koskaan löytää uusia tekemisen [...]

The biggest challenges companies face often stem from what has been overlooked—questions that were forgotten or never asked. One of a leader’s most critical roles is to surface information, [...]

I became interested in volition through my studies in Systemic Business Coaching.The concept is, in principle, simple and self-evident—yet surprisingly underdiscussed in working life. Leaders and [...]

“It’s certainly better to look dumb and learn than to keep quiet and stay uninformed. It’s called the courage to learn.”(N. Merchant: The New How) Creating a new, innovative, and winning strategy [...]

Companies surprisingly rarely consider trends other than technology that influence sales. Perhaps this is because technological development is tangible, and its impacts on one’s operations [...]