Strategy

In growth-oriented companies, there is a lot of talk about focusing sales, but in practice the discussion often centers on new customer acquisition rather than the existing customer base. [...]

Business strategy consultancy Growth Agency IHME and The Satama, which builds brands, marketing and demand, have launched a collaboration aimed at helping companies combine strategy, sales and [...]

In a recent Helsingin Sanomat Vision article (2.3.2026), five thinkers were asked what the world might look like five years from now. Ellen Haaslahti, Executive Director of Operaatio Arktis, [...]

Focus Drives Growth – and Growth Drives Profitability Companies want to grow, but many growth strategies stumble over the same obstacle: trying to sell to everyone. The idea that “the more [...]

Jotta suunnittelu saadaan liikkeelle, kaivetaan ehkä esille voimassa oleva strategia. Kuulostaa varmasti tutulta, mutta kysytään suoraan: pääsemmekö tällä aidosti tavoiteltuun lopputulokseen? [...]

Next year’s budgets and plans are being drafted at an accelerating pace. Naturally, the plans are aligned with the strategy—or at least they should be, unless the connection between budgeting, [...]

“It’s certainly better to look dumb and learn than to keep quiet and stay uninformed. It’s called the courage to learn.”(N. Merchant: The New How) Creating a new, innovative, and winning strategy [...]

Profitable growth is likely the most universal goal for businesses. Employees see better opportunities for development and rewards in fast-growing companies, while suppliers favor growing firms [...]

Companies easily fall into common pitfalls 🔴 Goals remain too abstract 🔴 Goals do not align with the strategy, and they lead to doing the wrong things 🔴 Goals are locked in for a year and do not [...]

In the realm of market intelligence and foresight, a critical focus lies in being vigilant to changes in the environment. This vigilance enables practitioners to identify transformative [...]