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Tag Archives for: "sales"
Home » sales
 An Ideal Customer Profile is a (growth) company’s best friend.
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By Pauliina Bovellán
In Growth, Sales, Strategy
Posted 26.11.2025

An Ideal Customer Profile is a (growth) company’s best friend.

Focus Drives Growth – and Growth Drives Profitability Companies want to grow, but many growth strategies stumble over the same obstacle: trying to sell to everyone. The idea that “the more [...]

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 WHY SMALL AND MEDIUM-SIZED ENTERPRISES DON’T GROW – AND WHAT CAN BE DONE ABOUT IT
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By Pauliina Bovellán
In Growth, Leadership, Sales, Uncategorized
Posted 12.11.2025

WHY SMALL AND MEDIUM-SIZED ENTERPRISES DON’T GROW – AND WHAT CAN BE DONE ABOUT IT

The growth challenges of SMEs are often attributed to markets, competition, or financing, but recent research shows that the real barriers are usually internal. A study analyzing the growth of [...]

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 What will change sales in the future, besides artificial intelligence?
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By Pauliina Bovellán
In Growth, Sales
Posted 27.3.2025

What will change sales in the future, besides artificial intelligence?

Companies surprisingly rarely consider trends other than technology that influence sales. Perhaps this is because technological development is tangible, and its impacts on one’s operations [...]

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 A Long-Term Client Relationship Ended—What Happened?
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By ihme
In Sales
Posted 13.2.2025

A Long-Term Client Relationship Ended—What Happened?

Long-term client relationships are a company’s most valuable asset. They ensure a stable and predictable revenue stream, and the client’s expectations and needs are well understood—or are they? [...]

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 Cross-Selling – Opportunity or Challenge?
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By ihme
In Growth, Sales, Strategy
Posted 29.11.2024

Cross-Selling – Opportunity or Challenge?

Cross-selling is logically one of the most effective ways to increase a company’s revenue, whether it’s in a restaurant, an online store, or a traditional B2B business. Many companies view [...]

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